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   See with Ferragamo

A unisex line of eyewear that integrates a different demographic; consumers who might not otherwise buy designer products.

- Sustainable frames made from recycled plastic

- Sleek modern frames for young men and women that are fashionable and practical for everyday wear

- Introduce middle-class consumers into the brand, ideally creating loyalty from the quality of the glasses

WHAT

Sustainable Product Development

WHERE

Chateau du Marquis de Sade, Lacoste, France

WHEN

Fall 2019

Please, see full presentation for better understanding

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VIDEO CAMPAIGN

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