Tom Ford 
#ChooseYourPersona

Social Media mockup commercial that highlights three key Tom Ford lipstick shades with the idea of capturing the feeling it gives each time consumers wear them in different shades and how it can change their moods.

 

This campaign shows the audience how they can wear any personality they like based on the color. Through social media posts, our team aimed to encourage the audience to choose their persona based on their liking. 

Creative Team: 

Creative Directors: Muskaan Shukla, Dawntee Matthews

Co-Creative Directors: Camila Passiani, Regina Perez Corona

Stylist: Camila Passiani

Mua: Regina Perez Corona

Videographer: Ryan Setzer

WHAT

Marketing Commercial for Tom Ford

WHERE

Savannah

WHEN

October, 2021

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